The most underfunded, under-researched health crisis affecting women. Two Jain monk filmmakers with the courage to say it out loud. My job was to make sure the design was worthy of the mission.
The Brief
Create a cohesive visual language for a documentary series about perimenopause and HRT — a subject affecting 80% of women but receiving less than 1% of medical research funding. Directed by Sadhvi Siddhali Shree and Sadhvi Anubhuti, with Alyssa Milano as executive producer. The tone needed to feel intelligent, cinematic, and emotionally grounded.
My Role
Designed the main title sequence and full graphics package for the series. Extended the system to a companion podcast, maintaining brand continuity across both formats.
A unified visual identity that elevated the documentary's emotional impact while maintaining editorial integrity. System designed to scale across episodes, marketing assets, and digital platforms.
Next Project
Hello Kitty & Friends World